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Zetatrade AB is a family company with 17 employees, which ever since Claude J. Zethraeus started his
"one-man" show in 1917, has developed numberless products for the customers.

At that time the business range contained book-covers of real leather and gold leaves for printing the text on the book-covers. The leather binding soon became too expensive and besides cardboard and decorative papers, the linen and clothbinding took over the market.

Concurrently with the increased editions the company grew and invested in the first hot stamping technology in 1960. Thus the hot stamping foil entered the Swedish bookmarket. Decorating books was however only the opening to a wide range of application areas and thanks to our suppliers’ great interest for research and development, the product range has continuously increased with new designs of paper, special plastic films for the packaging industry and new oil qualities.

The hotstamping foils primarily decorated the product but the desire to be able to trace parcels and packages led to the development of our product range "Auto Identification". This computerized technology includes the demand for thermaltransfer ribbons, printers, labels as well as appliances and spare parts. We supply the
Swedish market using a comprehensive range of technical equipments and of course also the "know-how".

COLD FOILS- The trend of using the cold stamping process in the finishing of self-adhesive labels is constantly growing. Cold foils create true metallic effects - the perfect reflection. Cold foil technology is also highly flexible, quick to implement and above all cost effective. Whether for flexographic or offset printing, free-radical-curing UV adhesives are now available that provide excellent results when applied to specially developed stamping foils and are cured through the carrier by means of UV light. All smooth plastic materials and non-absorbent paper surfaces that allow the UV adhesive to remain on the surface are suitable for cold stamping.

The creative house for graphic material and identification effects will continue to be our platform and together with
our employees, our aim is that the customer shall not have to look elsewhere for a more competitive solution.

Also in the future we will supply high quality materials and owing to many years of successful relations with
our suppliers, we continuously investigate our customers’ different demands and needs in order to fulfil the same.
We will supply alternative solutions, that are competitive in price, delivery time, quality and service during and
after given order.

Kind regards


Ann-Charlotte Z. Höglund
Managin Director